Nov 20, 2008

Good PowerPoint Design – a strategic business tool

Alexander Osterwalder

Have you ever “sold” a business project to your management or a venture to a financier? Did you ever happen to use PowerPoint or a similar presentation tool? Probably yes. Well, how much time did you invest in your slide deck? Were your slides beautiful?

Those are questions I now always ask my audiences in my keynotes and workshops on the topic of business model innovation. And most often people do not take PowerPoint seriously. However, they should. PowerPoint is a powerful weapon if used correctly! If used wrongly (as is the case for 90% of presentations) it is rather suicidal.

I attribute a substantial part of my success in my keynote speeches and workshops to my PowerPoint presentations. In fact, the design of my slide decks eat up a big part of my preparation time.

Here my learning as to “Good PPT-Design”, which I recently presented at a business incubator in Switzerland

10 Responses to “Good PowerPoint Design – a strategic business tool”

  1. eyal sela says:

    VERY NICE. I’ll keep that in mind.

  2. Joacim says:

    Awesome!
    Our company will soon start to build new templates for Powerpoint. And the template will be very different if one want to make presentations in accordance with your thinking.

    I have for a time searched the internet for a tool I can use to make post-it-notes the same way as you do in your pp-presentations. Without success. Please tell me how you produce them!

    Joacim Fredriksson

  3. davide says:

    Question : which business incubator was it ?
    (I ask because I’m in Switzerland), do you have other seminars in Switzerland in the short time ?

    Thanks for the great lessons.

  4. Ago says:

    Alex,

    Great post with actionable suggestions and a lot of value-added content. Thanks for sharing.

    I am a big fan of using visual imagery to create metaphores for your presentation.

    From my own experience, I can definitely heavily recommend two points: get your storyline straight up-front, and rehearse, rehearse, rehearse.

    Ago

  5. Alex Osterwalder says:

    Joacim: The post-it notes are done manually. In other words I simply imported jpg images of post-it notes and then used a Handwriting-Font for the writing. It was all done with standard MS PowerPoint for Mac:2008

  6. Alex Osterwalder says:

    Davide: I will be running a business model workshop in Zurich on January 21. and one in Geneva (tentative date January 22.)

    The incubator was The Ark in the Wallis ;-)

  7. Anonymous says:

    excuse me>>>>http://seriouslyseriousbiz.blogspot.com/

  8. Anonymous says:

    Very interesting and a great powerpoint.

    I’ve also hear that VCs and angel are starting to look for them as business plans as well.

    Thanks
    Derek
    Use our Business Plan Templates

  9. Eurico Nobre says:

    Aim for the real thing? Try SOAP -State of the Art Presentations at http://www.soap.com.br.

  10. Harrisburg Advertising Agency says:

    Nice blog dear i have really learn a lot from this blog thanks.

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