Today I came across this quite interesting video interview with Roger Martin (hat tip to Ralf Beuker), dean of the Rotman School of Management. What you must know (if you don’t already) is that the Rotman School is very design oriented and aims at bringing design to business.
Enjoy the video where Roger talks about the design & business overlap:
I very much apply what Roger says in my consulting work and I also taught it in my last workshops in Mexico.
Last week I was in Mexico for Arvetica to facilitate two workshops on Business Model Design and Innovation. The first one was with a group of executives and the second one was with the faculty of the Tecnologica de Monterrey (ITESM). Both were organized by the well known ITESM.
In the first workshop (5 hours) I focused on the utility of the business model concept and a process to achieve business model innovation. In break-out sessions I got the executives to design parts of a business model of a soccer club, which worked out quite well. Here the slides:
In the second workshop (2 days) I emphasized the value of design thinking in business and how it applies to business model design and innovation. The work with the group of about 30 faculty members was quite fun and I made them design an entire (roughly shaped) business model during the two days. Besides that I outlined some of the underlying concepts to business model design and design thinking. Here the slides:
Throughout this first visit to Mexico I had the opportunity to meet some great people. I was very impressed by the strategic thinking and conceptual knowledge of industrialist, Jorge Valdes, of the Valsi and Evans brands and the quality of the people at the Tecnologico, such as Daniel Pandza and Maria Elena Vazquez.
A while ago I was contacted by Mao Xinyu to translate my blog into Chinese. Well, now businessmodeldesign.cn has gone life. Though I can’t read it, I think Mao Xinyu did I great job in translating even the figures into Chinese. Thanks for the great work!
Last week I talked to Michael Nørregard Wilkens and Niels Erik Haug-Larsen of the consulting firm PinPointers about their experience with the business model concept.
They do some interesting consulting work and have applied the business model concept in quite innovative ways. For example, with some of their clients they developed the company’s business model portfolio in order to help them innovate and streamline according to their strategic objectives.
I will write about the business model portfolio concept in the coming weeks
